AI product strategy: How to build & win today

AI is transforming how we build, how fast we move, and what skills matter most. Join Ravi Mehta, former product leader at Facebook, TripAdvisor, and Tinder, as he shares frameworks for building differentiated AI products. You'll learn why taste and judgment are becoming more critical than craft, see real examples from breakthrough products, and gain practical strategies to navigate the biggest shift in product development in decades.

AI isn't just changing what we build—it's transforming how we build, how fast we move, and what skills matter most. We're in the most competitive time in tech history. Product teams that master this shift will create competitive advantages. Those that don't risk disruption.

In this session, we're going deep on AI strategy and execution with Ravi Mehta, former product leader at Facebook, TripAdvisor, and Tinder, and co-creator of Reforge's AI Strategy Program. Ravi will share frameworks for assessing your disruption risk, building differentiated AI products, and accelerating product discovery.

You'll learn:

  • How to assess your vulnerability to AI disruption—and what to do about it
  • The modular approach: Connecting AI capabilities with your data and functionality
  • Data-driven prototyping: Hours from idea to testable prototype, not weeks
  • Why taste and judgment are becoming more critical than craft
  • Which PM competencies are changing (and which matter more than ever)
  • Real examples from Miro, Descript, Granola, and breakthrough AI products

Whether you're leading a product team or building features yourself, this session will help you navigate the biggest shift in product development in decades (and perhaps ever!).

Can't make it live? Register anyway and we'll send the recording.

 

발표자

Axel Sooriah

Product Management Evangelist, Atlassian

Axel은 Atlassian의 제품 관리 에반젤리스트로서 팀이 Jira Product Discovery를 사용하여 새로운 작업 방식을 실현하도록 돕고 있습니다. 이전에는 Contentsquare, Openclassrooms 및 Welcome to the Jungle과 같은 회사에서 최신 제품 관리 관행에 대한 팀 코칭을 담당했습니다. 코칭을 시작하기 전에는 11:FS, Verisure 및 Barclays와 같은 회사에서 제품 리더십 역할을 맡았습니다.

까다로운 미식가인 Axel은 셰프가 되기 위해 모든 것을 포기할 뻔했지만 차선책에 투자하기로 결심했습니다. 그것은 바로 Axel’s Bento입니다.

Ravi Mehta

Product Advisor

Ravi Mehta is a senior product executive turned hands-on advisor to high-growth consumer and AI startups. He has built and scaled product organizations at some of the world's most influential brands—serving as CPO at Tinder, Product Director at Facebook (Gen Z Engagement), VP Consumer Product at TripAdvisor, and on the early Xbox Live team at Microsoft—leading teams of 40–70 product managers while driving billion-dollar business growth. Today, Ravi selectively partners with founders to unlock product-market fit, durable growth, and AI advantage. He co-created Reforge's AI Strategy program with Brian Balfour and created their Product Leadership program, with his frameworks on goal setting, strategy, and AI used by thousands of product leaders globally.